Planable is a collaboration-first social media management tool that lets teams create, review, approve, schedule, publish, and analyze content across nine platforms in one workspace.
About
Planable is a social media management tool built around team collaboration. It addresses a common pain point for marketing teams and agencies: coordinating drafts, feedback, and approvals through spreadsheets, email threads, and calls. Planable gathers content creation, discussion, approval, scheduling, engagement, and analytics into a single workspace so that everyone, including external clients, can work side by side on the same content.
The product positions itself as collaboration-first rather than scheduling-first. Teams draft posts that preview exactly as they will appear on each platform, leave feedback in context next to the content, and move it through step-by-step approval flows before publishing. Planable says it is trusted by more than 7,000 teams, with tailored offerings for agencies, multi-location brands, and companies managing multiple brands. The vendor also offers mobile apps for iOS and Android for planning on the go.
Key Features
Pricing & Fees
- Pricing: Not publicly listed on the pages we reviewed; check the official site for current plans.
- Free trial: A free starting option is offered ("Try for free"), along with a bookable demo and a one-minute product tour.
- Platform availability: Web-based, with dedicated mobile apps for iOS and Android.
- Company scale: The vendor reports more than 7,000 teams using Planable.
Who It's For
Planable is aimed at social media and marketing teams that need structured review before publishing. Typical users include agency account teams coordinating client approvals, in-house social media managers at multi-brand companies, and marketers at multi-location brands who need one content flow across locations. It also suits organizations that want a unified marketing calendar covering every channel, plus engagement and analytics tools, without juggling separate tools for drafts, feedback, and scheduling.
FAQ
What is Planable?Planable is a collaboration-focused social media management tool that lets teams create, discuss, approve, schedule, publish, and analyze social content in one place.
Does Planable have a free plan?The site offers a free way to start ("Try for free"); full plan details and prices are not publicly listed on the pages reviewed, so check planable.io for current pricing.
Which social platforms does Planable support?Planable supports Facebook, Instagram, TikTok, YouTube, LinkedIn, X (Twitter), Pinterest, Threads, and Google Business Profile.
How does Planable handle approvals?It provides step-by-step approval workflows so reviewers sign off on posts in sequence, and views such as the grid display which posts are approved and which still need work.
Can clients participate in Planable?Yes, Planable is designed as a client-facing tool, allowing clients to view previews and leave feedback directly in the workspace rather than over email.
Related Tutorials
View all →
Related Tools
View all →
Jasper AI Jasper AI is an enterprise-grade generative AI platform for marketing teams, combining AI agents, content pipelines, and brand governance to produce on-brand content at scale. 
HypeAuditor HypeAuditor is a data-driven influencer marketing platform that helps brands and agencies find, vet, and manage creators across Instagram, TikTok, YouTube, Twitch, and X. 
Affable.ai Affable.ai is an AI-driven influencer marketing platform that helps brands and agencies find influencers, vet audiences, run campaigns, and measure results across social media. 
Postly Postly is a social media management workspace that lets creators, teams, and agencies plan, create, schedule, and publish content across social, blogs, email, WhatsApp, polls, and ads. 
Archive Archive is an AI creator marketing platform that detects brand mentions across short-form video, finds and vets creators, automates reporting, and proves ROI for brands and agencies.