Fibr AI is an agentic web experience platform that turns website URLs into adaptive, personalized pages using AI agents, A/B testing, and CRO for enterprises, agencies, and growth marketers.
About
Fibr AI is an agentic web experience platform focused on AI-driven conversion rate optimization (CRO). It addresses a common problem for marketing teams: static landing pages that treat every visitor the same, which wastes paid traffic and loses conversions. Instead of building one page per campaign, Fibr AI converts existing URLs into adaptive pages that adjust content for each arriving visitor.
The company describes its approach as an "experience layer" for websites, combining software infrastructure, AI agents, and human oversight. AI agents analyze pages, generate hypotheses, create variants, and run continuous experimentation, while people guide strategy and brand alignment. Founded in 2022, Fibr AI positions itself as an alternative to established experimentation platforms such as Optimizely and VWO, including for teams migrating away from the retired Google Optimize. Its flagship offering, Fibr Web Pilot, bundles no-code A/B testing, personalization, and bulk landing page creation.
Key Features
Pricing & Fees
- Pricing: Not publicly listed on the pages we reviewed; check the official site for current plans. The site shows Starter, Agency, and Enterprise tiers, all fulfilled through a "Book a Demo" process.
- Enterprise plan scope: Unlimited visitor sessions, unlimited domains and URLs, CDP/CRM/analytics integrations, on-brand agent training, and 24/7 dedicated support.
- Agency plan scope: 10,000 monthly visitor sessions, 5 unique URLs, affiliate partnership options, and assisted pilots.
- Free tools: Fibr offers a free A/B testing tool plus free AI marketing utilities such as a CRO audit, landing page analyzer, hypothesis generator, headline generator, and Google Ads quality score booster.
- Integrations and compliance: Works with Google Ads, Meta Ads, GA4, CDPs, and major CMS platforms; the company cites SOC 2, ISO 27001, GDPR, and CCPA compliance.
Who It's For
Fibr AI is aimed at enterprises, agencies, and growth marketers who want to lift website conversion rates through personalization and experimentation at scale. Typical users include performance advertising teams matching landing pages to paid campaigns, CRO specialists running continuous A/B and multivariate tests, agencies managing optimization for client brands, and marketing teams adapting to growing traffic from AI assistants. It suits organizations that need multi-page funnel personalization rather than single-page tweaks, and that want AI-driven execution with human control over brand and strategy.
FAQ
What is Fibr AI?Fibr AI is an agentic web experience platform that turns website URLs into adaptive, personalized pages using AI agents, combined with no-code A/B testing and conversion rate optimization.
Does Fibr AI have a free plan?Fibr AI offers a free A/B testing tool and a library of free AI marketing tools; its Starter, Agency, and Enterprise plans are quoted through a demo request rather than self-serve checkout.
Which platforms does Fibr AI integrate with?It integrates with Google Ads, Meta Ads, Google Analytics 4, CDPs, CRMs, and major CMS tools.
How does Fibr AI differ from Optimizely or VWO?Fibr AI emphasizes autonomous AI agents that generate hypotheses, build variants, and run experiments continuously, with human oversight, rather than relying mainly on manually configured tests.
Is Fibr AI compliant with data privacy standards?The company states that its platform meets SOC 2, ISO 27001, GDPR, and CCPA requirements for enterprise compliance.
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