Contrast
Contrast is a webinar platform for software companies that offers branded live, pre-recorded and recurring webinars, AI repurposing into clips and blog posts, and a native HubSpot integration.
About
Contrast (getcontrast.io) is a webinar platform built for software companies that want to run polished, branded webinar programs without stitching together multiple tools. It covers the full webinar workflow in one place: registration pages, reminder emails, calendar invites, live events, replays, pre-recorded and recurring sessions, polls, Q&A, CTAs, and a branded channel that hosts all past webinars.
Beyond hosting, Contrast emphasizes post-event reuse. Its AI features turn a finished webinar into subtitled short clips and written content such as blog posts, so teams can fill their content calendar from a single event. Its closest integration is with HubSpot: attendance, poll answers, CTA clicks and other engagement data sync natively, enabling attribution, reporting and workflow triggers inside the CRM. The company also markets itself as an alternative for teams currently running webinars on Zoom.
Key Features
Pricing & Fees
- Pricing: The Pro plan starts at $99/month (billed yearly, with a 20% discount) and covers 100, 250 or 500 monthly registrants; Advanced and Enterprise plans are quoted by sales and scale up to 10k or unlimited yearly registrants respectively.
- Free trial: A free start is offered with no credit card required, and the company says a webinar can be set up in about two minutes.
- Plan limits: Pro includes 20 Repurpose AI runs and 10 Clip AI runs, with webinars up to 2 hours; Advanced allows up to 4 hours and unlimited AI repurposing, while Enterprise extends to 8 hours.
- Security: Contrast states it is GDPR certified and SOC 2 certified.
- Ratings: The company reports a 4.9 rating on the HubSpot Marketplace and 4.8 on G2, across 250+ reviews combined.
Who It's For
Contrast is aimed at B2B software companies and their marketing teams, particularly those already running HubSpot for sales and marketing. Typical users include demand generation and content marketers who produce recurring webinar series, product marketers launching features, and RevOps teams that need webinar engagement data inside the CRM for scoring and attribution. It also suits teams that want to repurpose each webinar into clips and blog posts for follow-up, and organizations switching from general-purpose video tools like Zoom in search of a more branded, webinar-specific experience.
FAQ
What is Contrast?Contrast is a webinar platform for software companies that handles registration, branded live and pre-recorded webinars, audience engagement, AI-generated clips and written content, and native HubSpot data syncing.
How much does Contrast cost?The Pro plan starts at $99/month billed yearly with tiered monthly registrant limits (100/250/500); Advanced and Enterprise plans are priced through a sales conversation and support up to 10k or unlimited yearly registrants.
Does Contrast integrate with HubSpot?Yes, Contrast offers a native HubSpot integration — reportedly rated first on the HubSpot Marketplace — that syncs engagement data and can trigger HubSpot workflows based on attendance, polls and CTA clicks.
Can I try Contrast for free?Yes, a free starting option is available without a credit card, and the company advertises that a webinar can be set up in roughly two minutes.
Does Contrast support compliance requirements?Contrast states it is GDPR certified and SOC 2 certified, and Enterprise plans add options such as MSA, security review, SAML SSO and a custom uptime SLA.