Better Analyst, formerly Formula Bot, is an AI analytics app that turns spreadsheets, databases, and documents into charts, dashboards, and automated reports using plain language.
About
Better Analyst is an all-in-one analytics application, known until recently as Formula Bot, that lets individuals and growing businesses analyze data without writing code. It addresses a common problem: pulling together data from spreadsheets, databases, cloud files, and analytics platforms normally requires separate tools for preparation, analysis, dashboards, reporting, and automation, plus handoffs among engineers, analysts, and scientists.
Users connect their data sources — including Excel, CSV, and PDF files, Google Sheets, Google Analytics, Search Console, Airtable, Tableau, Power BI, and databases such as PostgreSQL, MySQL, BigQuery, and Snowflake — then ask questions in everyday language. The product responds with charts, insights, formatted spreadsheets, reports, and presentations. It can also generate Excel and Google Sheets formulas, SQL queries, and VBA code from plain-English descriptions. Founded in 2022, the service reports more than one million users.
Key Features
Pricing & Fees
- Pricing: A free tier is available, and paid plans run from $18 per month up to $149 per user per month.
- Free to start: New users can begin analyzing at no cost without a credit card, and a sample question carries directly into a free workspace.
- Code transparency: The product shows the exact Python, SQL, or R code behind each result, so users can verify, learn from, and export it.
- No credit card required: The sign-up flow does not ask for payment details for the free tier.
Who It's For
Better Analyst targets anyone who needs answers from data but lacks a dedicated analytics team. Typical users include small business owners reviewing sales and marketing performance, financial and marketing analysts building recurring reports, and operations staff who combine spreadsheet files with cloud databases. It also suits growing teams that want to replace a fragmented stack of preparation, BI, reporting, and automation tools with a single workspace, while individuals can start on their own and scale up as needs expand.
FAQ
What is Better Analyst (formerly Formula Bot)?Better Analyst is an AI-powered analytics platform that analyzes spreadsheets, databases, and documents from natural-language questions, producing charts, dashboards, reports, and automated workflows; it succeeded the original Formula Bot under the same accounts.
Is there a free plan?Yes, a free tier is available with no credit card required, and paid plans start at $18 per month, ranging up to $149 per user per month for higher tiers.
Which data sources does it connect to?It connects to Excel, CSV, and PDF files plus Google Sheets, Google Drive, OneDrive, SharePoint, Google Analytics, Google Search Console, Airtable, Tableau, Power BI, BigQuery, Snowflake, MySQL, PostgreSQL, Supabase, and Microsoft SQL Server.
Does Better Analyst use customer data to train AI models?No, the company states it never uses customer data to train AI models, and data is encrypted in transit and at rest with row-level security available.
Can reports run automatically?Yes, Data Flows let users schedule recurring pipelines that pull fresh data, apply saved transformations, and deliver results to targets such as Google Sheets, Snowflake, BigQuery, or PostgreSQL.
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