Paragraph is an AI media engine for companies that turns internal context into blog posts, newsletters, social content, and landing pages, with human approval before anything publishes.
About
Paragraph is an AI-driven publishing platform, described by its maker as a "media engine for your company." It addresses a common problem for small teams: producing a steady stream of blog posts, newsletters, social content, and landing pages without hiring a full content staff. A supervising agent gathers company context from connected tools, drafts material in the brand's voice, distributes it across owned channels, and reports on results.
The workflow has three steps: connect tools such as Slack, Notion, GitHub, Linear, or Stripe (900+ integrations are supported); choose a playbook such as a launch announcement, changelog, or case study; then review, schedule, and publish. Nothing goes live without explicit human approval, which is enforced in the product itself rather than offered as an option. Paragraph was founded in 2022 by Colin Armstrong, who previously led anti-abuse and privacy engineering teams at Google and worked on payments at Coinbase. In May 2024 the company acquired Mirror and raised $5 million from USV and Coinbase Ventures, bringing total funding to $7 million.
Key Features
Pricing & Fees
- Pricing: A free plan is available forever with two launch campaigns, a hosted blog and newsletter, 2,500 newsletter emails a month, and X/LinkedIn posting. The Launch plan costs $167/month billed annually or $199/month, and the Team plan costs $417/month billed annually or $499/month, with higher campaign and email limits (100,000 emails on Team).
- Free tier: The free plan requires no credit card and includes the Paragraph agent, custom-brand cover art, and native X Articles; custom domains and a full custom website require a paid plan.
- Media generation: Image generation is included from the Free plan, while video generation is limited to the Launch and Team plans.
- Machine-readable publishing: Every publication exposes RSS, and paid plans add sitemaps, per-post Markdown, and an llms.txt file, so content is accessible to search engines and AI assistants.
Who It's For
Paragraph is aimed at startup founders and small company teams that need to publish consistently without a dedicated content department. Typical users include founders announcing product launches, content marketers running a blog and newsletter across several products, developer-focused teams turning GitHub commits into release notes, and independent writers who want to own their site, subscriber list, and reader relationships rather than depend on rented social feeds. Growth teams that repurpose one idea into many channel-specific formats are also a natural fit.
FAQ
What is Paragraph?Paragraph is an AI publishing platform that combines a hosted blog, newsletter, website builder, and social distribution with an agent that researches, drafts, publishes, and maintains content on a company's behalf, subject to human approval.
Does Paragraph have a free plan?Yes. The free plan lasts forever, includes two launch campaigns, 2,500 newsletter emails per month, posting to X and LinkedIn, and the Paragraph agent, with no credit card required.
How much does Paragraph cost?Paid plans are Launch at $167 per month (billed annually) or $199 monthly, and Team at $417 per month (billed annually) or $499 monthly; annual billing saves 16%.
What tools does Paragraph integrate with?It connects to more than 900 tools, including Slack, Notion, GitHub, Linear, Stripe, HubSpot, and Mailchimp, and it exposes a REST API, TypeScript SDK, CLI, MCP server, and Slack and Telegram bots for developer access.
Can Paragraph publish content without my approval?No. Approval is enforced in the product itself: every draft, page, send, campaign, and automation waits for a human sign-off before anything goes out.
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