Copysmith is the parent company of Frase, Describely, and Rytr — AI platforms for SEO, AI search visibility (GEO), and large-scale content creation for marketing and eCommerce teams.
About
Copysmith is a software company that develops a family of AI platforms aimed at a specific modern content problem: businesses now need their pages to rank in Google, get cited by AI assistants such as ChatGPT, and produce content at very large scale. The company positions itself around "Generative Engine Optimization" (GEO), the practice of optimizing content so generative AI engines cite it.
Founded in 2020, Copysmith operates three products under one umbrella: Frase, an AI search intelligence and GEO platform it acquired in 2023; Rytr, an AI writing assistant acquired in 2024; and Describely, an eCommerce content platform launched the same year. Copysmith says more than 30,000 content teams across 150+ countries use its platforms, and the company operates as a remote-first team from the United States.
Key Features
Pricing & Fees
- Pricing: Not publicly listed on the pages we reviewed; check the official site for current plans.
- Scale: The company reports 30,000+ content teams, 150+ countries served, and 8M+ users of Rytr worldwide.
- Support: Users can reach the company at [email protected] or through a contact form for demos and team discussions.
- Notable customers: The site lists Microsoft, Oracle, and Target among companies whose content teams use the platforms.
Who It's For
Copysmith targets professional content and marketing organizations rather than casual individual users. SEO specialists and content marketers use Frase to research, optimize, and monitor content in both traditional and AI-driven search. eCommerce and retail teams use Describely to write and maintain hundreds or thousands of product descriptions under consistent brand rules. Writers, founders, and small teams use Rytr for day-to-day drafting in their own voice. Companies wanting the full stack can discuss a combined deployment with the sales team.
FAQ
What is Copysmith?Copysmith is the parent company of three AI platforms — Frase, Describely, and Rytr — built to help brands rank in Google search, get cited by AI engines, and scale content production.
Is Copysmith free to use?Pricing is not publicly listed on the pages reviewed; each platform's plans are available on their official sites (frase.io, describly.ai, rytr.me) and copysmith.ai.
Which platforms does Copysmith offer?It offers Frase for AI search intelligence and GEO, Describely for eCommerce product content, and Rytr for AI writing with a personalized voice feature.
How does Copysmith handle data security?The company's Trust Center states SOC 2 Type II and GDPR compliance.
When were the products acquired or launched?Copysmith acquired Frase in 2023, acquired Rytr in 2024, and launched Describely in 2024.
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